Story Arc

Five sections of narrative:

1. 0:00-0:42 In bar, texting, talking to people. long takes, steady-cam. Shows the artist's face almost constantly, which meets record label demands and creates motif of the artist's image. This section shows many of the target audience type in the shot - The men in a bar, socialising and staying out late, which would appeal to the target audience. This representation of this demographic group is fairly stereotypical. The video is entirely narrative based, with no performance and no clear concept.
2. 0:42-1:51 Follows into bathroom, warped sound. slower pace. Mirror in bathroom fits notion of looking from Goodwin's theory. 
3. 1:51-3:09 Outside, slightly shorter takes, more movement. Warped visuals, stuttered movement and strange things happening represent the lyrics about being high. this shows the Goodwin's theory of synaesthesia. It is also a very literal take on the lyrics, rather than using polysemic ideas. Mise-en-scene is redundant to the genre, which the music videos are often set at night on streets. This follows Goodwin's theory of demonstrating genre characteristics.
4. 3:09-4:23 Sudden stop in music and movement, then continues with slightly faster pace and shorter cuts. This is again showing synaesthesia with the lyrics "when you're high".
5. 4:23-4:40 Switches to different character for last few seconds. links with the rest of the video as it is who the singer was texting throughout the video, which is referred to.